Two days ago I mentioned that I would write about the spread of falsehoods regarding the consumption of stolen pets by Haitian immigrants in Springfield, Ohio. Little did I know that everybody and their uncle would jump onto the lie after it was uttered by a former President during the Trump/Harris debate (and is now repeated during campaign rallies as we speak.) Whether you read the NYT, The Washington Post, the Atlantic, Vox, Politico, the Guardian, the Wall Street Journal, or countless essays on Substack, people express horror, disgust and step deep into analysis, why this kind of lie is spread, believed, and exceedingly dangerous.
What can I possibly add? Maybe a basic primer on the function and use of memes? A check on historical sources that understood the value of propaganda? Lucky for me, all of that is spelled out in detail in the teaching materials of the U.S. Holocaust Museum, which I will summarize, applied to the case in point.
Here is where we stand right now: the rumor started in late August during a march staged by the nearby neo-Nazi group Blood Tribe and a diatribe in front of the Springfield city commission about the savagery of the Haitian immigrants. It was posted on Facebook.
A flood of memes followed (created by Republicans and their wing men), many indirectly alerting to the issue by making Trump the heroic rescuer of barnyard menagerie. J.D. Vance then spread the lie via tweets, careful to insert an “if rumors are true” in the margins, not so the House Judiciary GOP, and Elon Musk tweeting to his million of followers. Trump locked onto it, publicly disseminating it during the debate. He was fact checked, at the debate, (and again during the last two days when he continued to utter the claim during rallies), by multiple official sources from Springfield, including city hall and the police, that the rumors are not true.
(I have consciously left out the memes that depict Blacks in the background in more savage fashion than the one above. They are horrifying in their attempt to ride on stereotypes of black violence.)
Meanwhile, Vance insists on keeping the memes coming.
And wouldn’t you know it, threats of violence against multiple actors in Springfield have multiplied as of today. Bomb threats against administrative offices (the one who denied the veracity of the claims), the media, threats against schools, now sending kids home early. Fear is spreading among the Haitian population, called on keeping their kids inside and not expose themselves to potential harm at night.
Rightwing extremists are stoking the potential for violence by announcing bounties.
NONE OF THIS IS NEW.
“Propaganda is a truly terrible weapon in the hands of an expert.—Adolf Hitler, Mein Kampf (1924).
And the more cruel and politically expedient, the more it is employed. By definition, it is biased or untrue information intended to shape people’s beliefs and behavior. In racist societies propaganda plays a major role in establishing who is included and who either belongs to the margin, or should be irrevocably excluded. The means by which propaganda is applied, and the receptivity of the audience are both factors that shape how successfully the manipulation proceeds. For the Nazis, rallies, print material, the radio and film were all used to spread the message.
These days, we also have so-called memes that are disseminated across the internet. Like all propaganda, memes simplify complex issues, and speak to emotions. Moreover, they help to construct collective identity, give us a feeling we belong because we “get the joke.” They grab attention, they establish or prolong a cultural discourse. (In fact, the term was coined by Richard Dawkins some 50 years ago; he believed that cultural ideas, like genes, can spread and mutate, fostered by a surge of dopamine when we recognize what is expressed and emotionally react to it.)
In societies as divided as our’s, these seemingly humorous images act both as a formation for in-group belonging (remember the meme of Bernie sitting with his hand in mittens, transported into all sorts of weird situation, and we smiled every time?) and as a jab at the other side, which is ridiculed for its ignorance or negative reaction.
Memes are not inherently bad, depending on content. But memes breed partisanship, and when they gleefully ignore the absence or distortion of facts, in fact are passionately indifferent to truth, and open the gate wide to racism, they do harm. Trump himself posted this today.
They fall on fertile ground, since the slander that immigrants have unacceptable dietary habits is as old as this country. Across the ages, Asian immigrants have been accused of eating dogs. Jews, of course, have been accused of eating something altogether different and more heinous.
Haitian immigrants are particularly vulnerable, however. They immigrated en masse in the 1980s, and were treated as economic migrants despite fleeing the repressive rule of the Duvaliers. In the 90s they were stashed in a camp at Guantanamo to process asylum claims. David Duke and Pat Buchanan railed against the immigration of non-Whites, and reports on high numbers of HIV infections among the Haitian refugees elicited panic in the American public. Extremists had picked a definable out-group and today’s heirs to this thinking pursue it without remorse.
Legal immigrants have massively contributed to the American economy ever since. Temporary Protected Status Holders from Haiti, Honduras and El Salvador contribute a combined $4.5 billion annually to our GDP. Some 15,000 Haitian immigrants have moved to Springfield, helping revitalize the local economy and filling the pews of local churches. They came legally and are doing all the right things, but are the perfect target for dishonorable smears, however far fetched.
It is hard to deny that once again things boil down to the color of skin, and gleeful racism amuses those who found what looks like an easy target. As Ken White, a first amendment litigator and criminal attorney points out:
Engaging on the same level cannot be the answer. How can you reach across the divide, though, when it all boils down to beliefs and emotions, rather than on a willingness to establish facts?
What should the answer be? You tell me.
Music today from Haiti.